What is CRM Software?

CRM software, or Customer Relationship Management software, is a tool that helps businesses manage, track, and improve all aspects of their customer relationships. It stores customer data such as contact information, interactions with the company, purchase history, and preferences. This information can help businesses personalize their communications and improve customer service. CRM software also automates various marketing, sales, and customer service processes, making it easier for companies to manage their customer interactions and data across different channels.

What is CRM Software?

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